Designed original style guide and brand packaging for a girl’s craft line.
Created a style guide template to be used across a line of products catering to girl’s arts and crafts kits. Determined fonts used, logo design, photograph elements and placement, as well as dictating what type of images and color palettes should be used. Worked on these two packages myself by choosing stock images to photoshop product onto, as well as photoshopping designs onto blank product images (tattoos on girls arms and designs on nails).
Created for RMS International (Miami). Sold in retail stores across the United States.